Advantages of Video Marketing

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Are you looking for effective new ways to market your business and build your brand? If you haven’t considered video, here are a few reasons why you should.

Quickly Highlight Your Company’s Offerings
With the right video and editing, you can highlight your products and services, your team, and even customer testimonials in 30 seconds or less. How many lines would you need in a print ad for all of that information?

Get Personal
With video, potential clients and customers can get a sense of your business on a dynamic, more personal level. That experience adds to their comfort level, and can increase the likelihood that they’ll contact you.

Create a Focal Point
Your video lets potential clients not only see your company in action – they can also hear you.  In this busy, multitasking world, you can still reach your market when people listen while their eyes are focused on something else. They might even mute your video but watch while they chat on the phone, etc.

Reach Millions
Video marketing has the potential to reach millions of people without breaking your advertising budget.  Post a video to your company’s Facebook, Twitter, Instagram, etc. and encourage your employees and clients to share it on their pages too.  Boom – you’ve gone viral!

Videos Last Forever
While that ad you placed in the newspaper last week has long been tossed into the recycling bin, your promotional video can be used over and over again, and could even gain more exposure over time.

If you’re interested in video marketing but need more information and guidance, we can help with that! Contact Foxbridge Communications for a free marketing consultation now at [email protected].

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